Product-focused video

Plan an AI product video around the details a buyer needs to see.

Use ImageStyle for a product-video direction when the clip needs to make one product understandable before it becomes decorative. Start with the product role, key visible detail, and intended shot order; add an approved reference image when the selected model supports it.

A local product-video reference used to plan visible product details. It is not presented as a Kling output.
Begin with
A product role and shot priority
Optionally add
An approved product reference image
Review
Visible product details before publishing

Make the product inspectable before adding movement

These local product-video references use food, kitchen, and commercial storyboard treatments to show what needs to remain readable across a product-focused sequence. They are not presented as Kling outputs.

Every card identifies whether it is a verified model-family example or a visual reference. Reference cards are not model benchmarks or before-and-after claims.

Product texture

Keep the product material and the one important action visible together.

Reference direction, not a model output

Local ImageStyle visual reference. It is not presented as a model-specific result.

Use context

Add a setting only when it keeps the product role easy to understand.

Reference direction, not a model output

Local ImageStyle visual reference. It is not presented as a model-specific result.

Shot responsibilities

Give each shot one job: reveal, use, material detail, or final frame.

Reference direction, not a model output

Local ImageStyle visual reference. It is not presented as a model-specific result.

What to decide before generating a product video

The product role in the first seconds

Decide whether the clip should introduce the product, reveal a feature, show material, or place it in a simple lifestyle setting.

One inspectable detail per shot

Name the feature, material, surface, or use moment that each shot should make easier to understand.

A compatible reference-led start

When the selected model accepts an image reference, use your own approved product image to establish a visual starting point.

How to plan an AI product video

A product clip is more useful when each moment has a job, rather than asking one generation to show every feature at once.

  1. 1

    Choose the product role

    Decide whether the next clip needs a hero reveal, feature detail, material close-up, or a simple use context.

  2. 2

    Write the shot sequence

    Describe the opening product view, the intended movement, and the one detail that should remain legible.

  3. 3

    Add your product reference when supported

    Use only an approved product image and check the active model for its current reference-media limits.

  4. 4

    Generate and verify the product

    Review labels, proportions, materials, edges, and any feature a buyer needs to understand before use.

Product accuracy still needs a human check

Generated details can drift
A product reference can guide the clip but does not guarantee exact preservation of labels, shape, materials, or dimensions.
Reference support is model-specific
Only compatible video models show image-reference controls, and the available limits can differ by model.
Use your own approved product assets
Upload and publish only product images, logos, claims, and video material you are allowed to use.

AI product video generator FAQ

What is an AI product video generator?
It is a product-focused way to plan a generated short video. In ImageStyle, the result is shaped by the prompt, selected video model, and any compatible reference material you add.
Can I use my own product image in a video workflow?
Yes, when the selected video model supports image references. Use an approved source image and review the model-specific upload limits in the workspace.
Will the video keep my packaging and labels exactly?
No. Generated details can change, so check packaging, labels, text, proportions, and materials before publishing or listing the product.
Can I use this for ecommerce listings?
You can create product-focused drafts for that workflow, but verify every visible claim and product detail before using the final video publicly.

Updated:

Capability source: Current ImageStyle video-generation workspace.

Create a product video